Case 10 · Food & Beverage
Tenacious Bee Honey
From editorial content to performance ads — growing a premium honey label, one campaign at a time.
- Client
- Tenacious Bee Honey
- Industry
- Food & Beverage
- Timeline
- 2024 — Present
- Services
- 5 disciplines
What we did
The Challenge
A premium raw Himalayan honey brand needed to translate an exceptional origin story into consistent online growth — awareness, trust and actual orders, not just likes.
Our Approach
A full-funnel digital marketing programme: editorial content on the honey's Himalayan origin, founder-led storytelling, seasonal and advocacy campaigns (from "Jingle Bees" to viral bee-conservation moments), SEO, Meta paid social, and GA4-backed e-commerce tracking to keep every rupee of spend accountable.
The Outcome
1.5K+ new users a month, reach into 7 countries, and a steady stream of online orders — built on content people actually wanted to share.
Impact, in numbers
New users/month
Countries reached
Selected artefacts
Fig. 01 — Tenacious Bee Honey
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