Case 11 · Impact Investing & Finance
Impact Investors Council
Institutional brand strategy, events and content for the voice of impact investing in India.
- Client
- Impact Investors Council
- Industry
- Impact Investing & Finance
- Timeline
- 2023 — Present
- Services
- 5 disciplines
What we did
The Challenge
India's apex impact-investing body needed a single, consistent brand voice across stakeholders — investors, policymakers, press — and a flagship event platform worthy of the sector's ambitions.
Our Approach
SilverTree stepped in as the single point of contact for brand and communications — leading strategy, building out the council's online presence, owning Prabhav (their flagship LP-GP conference) end to end, shaping the brand narrative across annual reports and investor presentations, and managing the PR agency relationship.
The Outcome
A network of 2,500+ stakeholders, 11 flagship events led, and 3 major forums delivered — with a consistent brand voice across every touchpoint.
Impact, in numbers
Network
Events led
Forums delivered
Selected artefacts
Fig. 01 — Impact Investors Council
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